Blinkit Leads Quick Commerce in Product Availability, Bernstein Finds

8 Oct 2026, 12:46 pm · 2h ago · 1 min read · EntrackrNew

Brokerage firm Bernstein revealed that Blinkit leads India's quick-commerce sector in product availability, clocking an average in-stock rate of 94.4%. Flipkart Minutes ranked second at 88.7%, followed by Swiggy Instamart at 83.8% and Zepto at 82.5%. The study analysed 150 SKUs across grocery, fresh, and non-grocery categories over 10 days in Mumbai, Gurugram, and Bengaluru. While Blinkit maintained consistent availability between 94% and 95%, Instamart and Zepto experienced noticeable intraday drops, falling below 80% at intervals. Bernstein highlighted that stock availability has become a primary competitive differentiator over speed and pricing.