Esports Platform Let’s Game Now Raises ₹30 Crore Round

30 Oct 2026, 1:34 am · 9h ago · 1 min read · Inc42

Amount

₹30 Cr

Lead

Anand Mahindra

Bengaluru-based esports platform Let’s Game Now has raised ₹30 crore in an investment round led by industrialist Anand Mahindra, Bestvantage Investments, and a UAE-based family office. The startup plans to use the proceeds to develop its franchise-based entertainment property, the Indian Super Gaming League (ISGL). Founded in 2018 by Santanu Basu, Let’s Game Now connects brands with gamers, offers live broadcasting across South Asia, and hosts competitive events. The company claims to have organised over 2,000 events to date across 18 countries, targeting non-RMG gaming formats following regulatory shifts in India's real-money gaming space.