Honasa Elevates Vipul Maheshwari to Chief Product and Technology Officer

23 Oct 2026, 2:17 pm · 1h ago · 1 min read · EntrackrNew

Honasa Consumer, the parent company of Mamaearth, has elevated Vipul Maheshwari to Chief Product and Technology Officer, effective October 23, 2026. Maheshwari previously served as Executive Vice President of Product and Data and has spent six years building Honasa’s data capabilities. In his new role, he will lead product, technology, engineering, and analytics, driving the firm's AI-led transformation and agentic AI initiatives. Honasa plans to build automated workflows and agentic AI systems to boost operational efficiency across its seven personal care brands. Maheshwari previously worked at logistics firm Delhivery and Global Analytics India.