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How ixigo Built a Full-Stack OTA Model Across Travel Segments
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How ixigo Built a Full-Stack OTA Model Across Travel Segments

2 Oct 2026, 1:47 pm · 3h ago · 1 min read · Inc42New

Online travel aggregator ixigo has transformed from a flight meta-search platform founded in 2007 into a full-stack OTA platform. Initially earning commissions via price comparisons, ixigo expanded into direct train and bus ticketing before launching direct flight bookings in 2019 as a merchant of record. This shift enabled monetisation through convenience fees, value-added services, ancillaries, and advertising. Growth has been bolstered by acquisitions including ConfirmTkt and AbhiBus to maintain depth across various transport segments. Ixigo now competes against MakeMyTrip, EaseMyTrip, and Yatra while navigating demand seasonality and expanding its hotel offerings.