India Needs Digital Goods Marketplace to Tackle App Monopolies: Industry Leaders

30 Oct 2026, 2:25 pm · 2h ago · 1 min read · YourStoryNew

At the 17th edition of TechSparks, leaders from Indus Appstore and Eloelo highlighted the need for India to develop a domestic marketplace for digital goods and control its app distribution layer. Priya Narasimhan, Chief Business Officer at Indus Appstore, stated that Google and Apple's 15% to 30% commission rates make low-priced digital items unviable. She identified app discovery, billing, and data consent frameworks as critical sovereignty layers. Sagar Gaonkar, Chief Technology Officer at Eloelo Group, added that India must build upon global large language models and chip infrastructure while ensuring robust platform security.