Let’s Game Now Raises ₹30 Cr Led by Anand Mahindra, Bestvantage

28 Oct 2026, 4:26 pm · 2h ago · 1 min read · EntrackrNew

Amount

₹30 Cr

Lead

Anand Mahindra and Bestvantage Investments

Kolkata-based gaming and esports platform Let’s Game Now has raised ₹30 crore in a fresh funding round co-led by Anand Mahindra and Bestvantage Investments, alongside participation from a UAE-based family office. Founded in 2018 by Santanu Basu, the startup connects brands with gamers by hosting online tournaments, organizing large-scale offline events, and providing live broadcasting services across South Asia and Southeast Asia. The company will use the capital to accelerate the development of its flagship property, the Indian Super Gaming League. Let’s Game Now claims a grassroots presence across over 400 colleges in 80 Indian cities.